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Zac Efron is the New Face of Hugo Boss

  • Hollywood heartthrob and former Disney teen star Zac Efron has been unveiled as the new face of mens aftershave Hugo Boss.
  • The hunky 29-year-old who is starring in the new Baywatch movie alongside former WWE wrestler Dwayne “The Rock” Johnson, announced the exciting news via his official Twitter account today.

    The star wrote: “Hey guys- I’m excited to reveal that I will be fronting the new Hugo man campaign next year- check it out! #BlueSteel #YourTimeIsNow” (sic) 

    Hey guys- I'm excited to reveal that I will be fronting the new Hugo man campaign next year- check it out! #BlueSteel #YourTimeIsNow pic.twitter.com/esy2CgFTzz

    — Zac Efron (@ZacEfron) December 19, 2016

    The tweet was accompanied by the first official promotional shot of Zac Efron advertising Hugo Boss’ new Hugo Man fragrance.

    The actor who shot to fame back in 2006 as Troy Bolton in the Disney Channel original movie High School Musical, looks handsome wearing a white t-shirt, black trousers, and black jacket.

    Hugo Boss has previously been advertised by the hunky actor Theo James.

    The first Hugo Boss commercial starring Zac Efron should be airing in the New Year.

    Are you excited about Zac Efron being the new face of Hugo Boss’ Hugo Man aftershave? Let us know your thoughts over on Twitter @CelebMix.  

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    Sebrina Pilcher

    Update: 2024-05-24